The Write Road

The Write Road

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The Write Road: The Power of Storytelling in Marketing
"If you can connect with the audience emotionally, that's potent storytelling." - Travis Knight- American animator, producer, director ... and former…
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Steve Maurer
6
The Write Road: On Tending Your Word Garden
"Terrible first drafts are the compost from which good writing grows." (Author unknown, but I like it)
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Steve Maurer
5
The Write Road - The Parallax
"Unless someone like you cares a whole awful lot, nothing is going to get better. It's not." The Lorax
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Steve Maurer
The Write Road: Two Little "Pills" for Consistency
"No try... do." ~ Jedi Master Yoda from Star Wars, talking to Luke Skywalker. How to bring consistency to your writing.
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Steve Maurer
3
On the Write Road: The Gift, the Grief, and your AI Go-fer
"For every action, there is an equal and opposite reaction." Sir Isaac Newton
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Steve Maurer
15
AI Pt. 1 - Old MacDonald Has a Bot. EI AI… Oh
Even a cat has things it can do that AI cannot. - Fei-Fei Li, American computer scientist
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Steve Maurer
4
The Write Road: On Sideroads and Being M.I.A.
"A journey is a person in itself; no two are alike ... We find that after years of struggle that we do not take a trip; a trip takes us." John Steinbeck
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Steve Maurer
5
The Write Road: How to Edit Without Missing a Beet
“To write is human, to edit is divine.” ― Stephen King, On Writing: A Memoir of the Craft
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Steve Maurer
9
The Write Road: The Power of Writing by Hand
"You may not be able to read a doctor's handwriting and prescription, but you'll notice his bills are neatly typewritten." Earl Wilson, American…
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Steve Maurer
10
The Write Road: On Getting Goldfished
"Blub blub. Blub blub blub. Blub, blub blub ... swush." - My goldfish Reginald
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Steve Maurer
8
The Write Road: Give Your Reader a Roadmap if You Want Her to Read
"Two roads diverged in a yellow wood, and sorry I could not travel both," Robert Frost, The Road Not Taken
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Steve Maurer
10
The Write Road: How to Read, Right?
“If you don't have time to read, you don't have the time (or the tools) to write. Simple as that.” ― Stephen King, author
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Steve Maurer
9
The Write Road: To Write Better, Do This
Granddad, come with us! We will show you where the books are! - the Littles.
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Steve Maurer
11
The Write Road: On Writing Symphonytically - Part 2
“Give me the beat, boys, and free my soul. I wanna get lost in your rock and roll … and drift away.” - written by country songwriter Mentor Williams.
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Steve Maurer
6
The Write Road
The Write Road
Learn writing in general and copywriting in particular from a 15-year veteran in the business. As a successful B2B copywriter, I want to show you how to create content and copy that works. Let's walk the road... together
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